如果你与某外商第一次联系，我这里有一个标准的联系函格式供大家参考：
邮件标题：客户求购的产品名称
邮件内文：
To:客户公司名称
Attn:客户人名
Re:客户求购的产品名称
We are pleased to get to konw that you are presently on the market for产品名称,and as a specialized manufacturer and exporter for this product in China,we sincerely hope to establish business relations with your esteemed corporation.
Herewith pls find our competitive offer as flws:
Product:
Specification:
packing:
Quantity:as per yr requirement
Payment: L/C sight
Shipment:prompt
If the product we offered above is some different from what you require actually,kindly inform us in detail,we will be pleased to re-offer you as per yr actual requirements asap.
Pls note that the product pictures will be sent to you upon yr request,and a small sample could also be sent to you for yr final checking if the price is finally acceptable.
To konw more about our corporation,kindly visit our website:www.
Pls kindly check and revert at yr earlist.
B.RGDS/落款
Co: Add: Tel: Fax: E-mail:
几点说明：
1，邮件标题只能是客户求购的产品名称，而不要加其它的任何多余语言，这样，客户打开你邮件的可能性一般可达到100%；
2，开头语简洁带过证明你是专业而老练的商人，可立即拉近与客户的距离，而对商人来说过多的寒喧实在是多余；
